by David Gensler | Oct 7, 2025 | article
It happened during a call with Dawn, a business owner in Colorado. Her company had been growing fast—no pun intended—and she wanted to set up a 401(k) plan for her employees. Every time she tried, she hit a wall. “David, is this even possible for us?” she asked. “I’ve...
by David Gensler | Sep 9, 2025 | article
Lisa expressed concern about her employees’ low participation in the company’s 401(k) plan. “I’m just puzzled. We offer a generous match and we offered educational sessions about the plan’s benefits. I’ve done everything by the book! Why aren’t more employees taking...
by David Gensler | Aug 5, 2025 | article
Diane showed up in my office with a thick folder in hand. David, I’ve had it with our payroll company’s 401(k) plan. I thought it would be simple—just payroll and retirement—but it’s been nothing but problems.” I motioned for her to sit. “Tell me what happened.” “It...
by David Gensler | Jul 8, 2025 | article
Mark booked an appointment to discuss his concerns about securing a comfortable retirement. “David, with so much market fluctuation, I’m worried about my 401(k). Is it even possible to become a 401(k) millionaire?” I smiled, understanding his apprehension. “Mark,...
by David Gensler | Jun 10, 2025 | article
Eric, the CFO of a new client, came into my office. “Our company’s 401(k) plan has been under examination by the IRS for a year and a half! We hired a competent ERISA attorney, but the audit shows no signs of ending. The IRS is pushing to extend the audit into prior...